Cookie Policy
On our website https://azaliahotel.com/ (the "Website"), we use cookies, pixels, tags and other tools (hereinafter collectively referred to as "cookies") to improve the quality of our online services and marketing, and also allow us, advertising and social networks, as well as other online service providers, to place and display ads and personalized content.
This Policy contains important information about the responsible data controller and the data processing operations performed through cookies. It also explains what cookies are, how they work on our Website, what purposes they serve and how you can block or disable their use. The policy applies every time you visit and interact with the Website. That is why it is important to familiarize yourself in detail with the information in this document, which will also answer the following questions:
I. WHO IS THE CONTROLLER OF YOUR PERSONAL DATA PROCESSED THROUGH COOKIES?
The controller of your personal data within the meaning of Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 (General Data Protection Regulation/GDPR) is:
Azalia I EAD
UIC 201717688
Varna, P.O. Box 9006, Primorski district, St. St. Constantine and Helena resort - Administrative building
gdpr@stconstantine.bg
tel.: + 359 52 358 808
(hereinafter referred to as the "Company", "we", "us", "our")
II. WHAT ARE COOKIES?
Cookies are internet data, in particular small text files that are stored on the end device of Website visitors (computer, mobile phone, tablet). First of all, they contain the name of the website from which they were generated, their unique number and the time they will be stored on the end device. Cookies are used to collect statistical information about the Website user's internet traffic, their activity and visited pages, including their preferences. Through them we can adapt the content and services offered on the Website according to your preferences (e.g. language settings, user profile settings, visited content, etc.).
Cookies are also used to improve the functionality of the Website, to ensure its security, as well as to optimize it according to visitors' settings.
Through cookies, we do not collect information that can directly identify your identity, but we receive your IP address, as well as other generated identifiers for you, which can be used for indirect identification. This information constitutes your personal data under the GDPR and is used by the Company and third parties, online service providers, in connection with behavioral analysis and ad targeting.
In accordance with applicable law, we can unilaterally decide to store cookies on your device only if they are strictly necessary for the proper and smooth operation of the Website. For all other types of cookies, we need your consent.
III. WHAT TYPES OF COOKIES ARE USED ON THE WEBSITE AND FOR WHAT PURPOSES?
The company uses cookies for the following purposes:
- to make our Website work effectively;
- to ensure the full functionality of the Website by remembering language settings, font size, Website interface, opening videos and images on it;
- to understand how users interact with our Website by collecting information and receiving reports from third parties (web analytics service providers) about the number of Website visits, which pages are visited most often, etc.; This information helps us improve the structure and content of our Website;
- to track the behavior of Website users, such as visited pages, viewed products and services and other interactions, in order to show you relevant ads according to your preferences on other websites you visit.
2. Based on the pursued goals, the following categories of cookies can be used on our Website:
2.1. Session and Persistent Cookies:
- Session cookies are temporary files that are stored on the user's end device until they leave the Website or close the web browser;
- Persistent cookies are stored on users' end devices for the time specified in the cookie file parameters or until they are deleted by the user.
2.2. Strictly Necessary, Functional, Statistical Cookies and Precise Targeting (Marketing) Cookies:
- Strictly necessary cookies - they allow us to provide the services available on the website, e.g. to verify your identity on the Website (log-in), when such is required on the Website, to provide secure access to the protected parts of the Website, for easy navigation between its individual pages and others. In practice, without these cookies, this Website could not function.
- Functional cookies - they allow us to remember the settings you have chosen on the Website, such as preferred language, the geographical region from which you access it, as well as to load additional content on it (videos, images, etc.);
- Statistical cookies - thanks to these cookies, we can track the traffic on our Website and analyze the web traffic on it (Google Analytics cookies);
- Precise targeting (advertising) cookies - these cookies provide information about how you used our Website, what products and services you viewed, respectively track your browsing history between individual websites using the same precise targeting cookies. The collected information is used to provide you with information relevant to your preferences and interests within the advertising network of our partners.
3. Our Website uses the following analytical and tracking tools of third-party providers:
3.1. Google Analytics is a web analytics tool provided to us by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, with parent company Google LLC, 1600 Amphitheatre Parkway, Mountain View, California 94043, USA (hereinafter referred to as "Google").
We integrate Google tracking code into our Website, which collects data about user behavior - visited pages during a session, duration of stay on a web page, date and time of visit, etc. Once collected, this data, including IP address and other unique identifiers for you, is sent to Google for statistical processing and analysis. Google then provides us with statistical information about our Website traffic in anonymized reports.
The transfer of information, including personal data, to Google's servers and its subcontractors located in the USA, constitutes a cross-border transfer of personal data under the GDPR and is lawful under the EU-US Data Privacy Framework of 11.07.2023. Google is a certified company under this mechanism.
More information on how Google processes your personal data through Google Analytics can be found at the following link: https://policies.google.com/technologies/partner-sites.
You can also opt out of Google Analytics tracking by downloading the following plugin for your web browser, issued by Google: https://tools.google.com/dlpage/gaoptout.
3.2. The Website also uses web beacons (pixels) of Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland, with parent company Meta Platforms Inc, 1601 Willow Rd Menlo Park, CA 94025-1452, USA (hereinafter referred to as "Meta").
Web beacons are small, invisible graphics placed on websites that send information - IP address, web browser type, referring URL address and other data to Meta's servers. We use these beacons (pixels) to track and analyze the behavior of users on our Website (what services you request, products you buy, etc.). The information sent to Meta is used to provide users with personalized ads when they log in and visit Meta's platforms or its other partner websites.
Meta is a certified company under the EU-US Data Privacy Framework, ensuring the lawfulness of the transfer of personal data to Meta and its subcontractors in the USA.
Additional information on how Meta processes your personal data can be found at the following address: https://www.facebook.com/privacy/policy/.
4. To bring our user web traffic analysis and tracking activities into compliance with the requirements of the GDPR and the Electronic Commerce Act, we use the Cookiebot Consent Management Platform (CMP).
The platform integrates the latest version of Google Consent Mode (v2), thus ensuring to the maximum extent the lawful collection and respect of user consent when automatically setting Google cookies.
Without you having marked and explicitly given your consent through the settings and buttons of our consent management panel (banner), cookies and other tracking technologies, with the exception of strictly necessary ones, will not be placed on your web browser.
You can activate/deactivate the consent management panel (banner) at any time by marking the yellow button located at the bottom left of each page of our Website.
The consent management solution (Cookiebot) is provided by Usercentrics A/S Havnegade 39 1058 Copenhagen, Denmark.
IV. LIST OF COOKIES USED ON THE WEBSITE
Below you can find a list of the various cookies and tracking tools used on our Website. The information about them is extracted as a result of scanning technology of the Cookiebot consent management platform.
The list of cookies can also be found on the consent management panel (banner) itself, in the "Show details" section.
Strictly necessary cookies
| Name | Provider | Purpose | Validity | Type |
|---|---|---|---|---|
| CookieConsent | Cookiebot | Stores user consent data for the current domain | 1 year | HTTP cookie |
| 1.gif | Cookiebot | Stores data on the number of visits to the Website, necessary to optimize the CMP service. | Session | Pixel |
| cookies.js | Company | Determines whether the visitor has accepted the cookie consent field. | Session | HTTP cookie |
Precise targeting (advertising) cookies
| Name | Provider | Purpose | Expiration | Type |
|---|---|---|---|---|
| _fbp | Meta | Used by Facebook to deliver advertising content. | 3 months | HTTP cookie |
| lastExternalReferrer | Meta | Identifies how the user reached the Website by recording its last URL. | Sessional | HTML Local Storage |
| lastExternalReferrerTime | Meta | Identifies how the user reached the Website by recording its last URL. | Sessional | HTML Local Storage |
| _ga | Sends data to Google Analytics about the device and behavior of the Website visitor. Tracks the visitor across devices and marketing channels. | 1 year, 1 month, 4 days | HTTP Cookie | |
| ga# | Sends data to Google Analytics about the device and behavior of the visitor to the Website. Tracks the visitor across devices and marketing channels. | 1 year, 1 month, 4 days | HTTP Cookie |
V. HOW TO ENABLE, DISABLE AND BLOCK COOKIES?
- The Website uses both cookies that are essential for its functioning and those that are not mandatory.
In accordance with the applicable law - GDPR and Art. 4a of the Electronic Commerce Act, cookies used for the purposes of measuring user behavior (statistical) and/or displaying personalized advertising (for precise targeting) require website operators to obtain consent, in accordance with the specifics of Art. 7 of the GDPR, before these optional cookies are placed.
With regard to strictly necessary cookies, user consent is not required. In this case, we rely on our legitimate interest to ensure the normal, unhindered operation of the Website in accordance with Art. 6, paragraph 1, letter "e" of the GDPR.
Despite the above, users can disable the strictly necessary cookies placed on their end devices by setting their web browsers to block cookies. Please note that disabling all cookies may prevent you from using the online services and features of our Website.
Detailed information on how to configure your web browser can be found as follows:
- for Microsoft Edge;
- for Mozilla Firefox;
- for Chrome;
- for Safari;
- for Opera.
- Our Website also supports a cookie setting tool managed through the Cookiebot platform. The platform is visualized on the Website through a separate panel (banner) visible on each web page. The banner (panel) can be activated or deactivated by marking the yellow button available in the lower left corner. Through this banner, you can adjust your consent at any time regarding the placement of cookies for advertising purposes and web analytics.
When you enter the Website, statistical and advertising (for precise targeting) cookies are not placed on your end device unless you give your explicit consent through the banner settings. You can do this by clicking the "Change consent" button and then marking "Allow all" (to enable all cookies) or "Allow selection" (to enable previously selected cookie type(s)).
Once you have given your consent by marking the appropriate buttons, you can always withdraw it. To do this, you must open the consent management panel again (by marking the yellow button in the lower left corner of each of our web pages) and press the "Withdraw consent" button.
Additional information tool regarding cookie management can also be found on the following website: http://www.youronlinechoices.com/bg/. On this link, in the "Your choice" section, the advertising function from the listed companies can be disabled.
VI. CHANGES TO THE COOKIE POLICY
Our Company may periodically update this Policy. For this reason, we advise you to periodically check it when visiting our Website in order to familiarize yourself with the latest changes.
This Policy enters into force on the date indicated at the end of the document.
Date of last revision: April 1, 2025